This online campaign is rapidly gaining recognition for the support it offers for small businesses and reinforcing the concept of shopping locally. Here's some information gleaned from their website:
“Through the efforts of many, Canadians for the most part flattened the curve,” says Phil Otto, CEO of Revolve. “Now we need to turn our
attention to help the backbone of the Canadian economy – small businesses – survive both the pandemic and the imminent recession.
Hence, Step Up for Local”
Less money leaves the community: 45 cents of
every dollar spent at a locally owned business
stays in the local economy vs. 14 cents spent at
large chains. This creates tax
revenue to fund healthcare, education, safer
communities, streets and sidewalks.
Local businesses pay it forward: Not only are
local businesses more likely to support other
local businesses, they also contribute 2.5 times
more to local initiatives and non-profits than
non-local owners.
Small businesses add
character, texture and personality to communities
which in turn boosts property values for local
homeowners.
Small business employs the largest
workforce base in the country, employing 70%
of all Canadians.
Local businesses
are more eager to reflect their communities’
values, needs and feedback than are big chains.
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