Book Review !
How nice it is to have our long-time online friend Donna Sundblad review our book, Purple Snowflake Marketing. I'm sharing her article with you today. Donna Sundblad shares the joy of storytelling with her grandchildren, and her love of writing spreads beyond the pages of her books to workshops, the development and teaching of online writers' classes, and a monthly column for writers. Look for her many books on Amazon, including her creative writing book Pumping Your Muse, fantasy novel Windwalker, Dragon Born, a host of short stories available in anthologies and The Inheritance. https://donnasundblad.wordpress.com/
Dave and Lillian Brummet's Purple Snowflake Marketing gets an A+ as a guide to help new authors get their books into the hands of reviewers, booksellers and ultimately readers. This how-to book doesn't just pump you up with a lot of motivational rhetoric, but supplies authors and small presses with practical, low-budget marketing tools. Their advice doesn't just expose authors to opportunities; it also helps steer them away from pit-falls in the publishing industry.
Advice on marketing your book, beginning with the day you sign the contract, paints a realistic outlook on what a new or relatively unknown author can expect and how to employ research and preparation to make a memorable first impression.
Written in an easy-to-read format, the text is broken into useful categories punctuated with headings that aid readers when in-finding specific topics. Purple Snowflake Marketing fills a vacuum in the area of marketing planning for new authors with proven and practical information developed as Dave and Lillian Brummet promoted their other books. The information provided helps authors see beyond book signings and getting their books stocked on bookstore shelves.
Specifics include how to get book reviews, disciplines like follow-up, and tips for internet marketing. Learn how to target your audience with "Purple Snowflake" techniques which require thinking outside the box. These techniques provide insight into direct marketing, underground marketing, backdoor marketing and online marketing along with frugal advertising tips that fit any budget.
I was also pleasantly surprised to see tips for how to avoid feeling frustrated and overwhelmed. Answers to questions common to new authors provide guidance regarding copyright information for North America and definitions of commonly used but often confused terms used within the industry.
When it come to getting your book into bookstores, Purple Snowflake Marketing offers fresh ideas and a realistic view with statistics to assist in making informed decisions as you put together a marketing plan. If you're ready to market you book, advice about how to get beyond feeling shy when talking about and promoting your book will get you started as you learn how to get beyond bookstore managers who say "no" to see your book on a variety of bookstore shelves. This book is a must-have for every new author's bookshelf.
Book data:
TITLE: Purple Snowflake Marketing
SUBTITLE: How To Make Your Book Stand Out In a Crowd
AUTHORS: Dave & Lillian Brummet
GENRE: how-to, non-fiction, writer advice
PAGE #: 349 pages
AMAZON USA:
AMAZON CANADA:
ISBN-13: 978-1475204315
Visit the Brummet's Main Website
Find them elsewhere online HERE
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