Brummet's Conscious Blog

* Here's an article I wrote some time ago about how to manage contact lists effectively. I thought you might enjoy reading it here today: -- Managing Contacts -- Developing a strong networking system with reliable contacts is the key to any marketing plan – yet one of the most difficult and time consuming tasks that an author will face. While it is true that a contact list can take years to develop, if done correctly you will have a team of individuals across the globe who are hungry for news about you and who volunteer to share information about your work through their circles. How does one go about creating a contact list? First you must decide whom you wish to work with and that requires much thought on key words to use in your searches and feeling out the industry to see where your work fits in. Once you have these initial steps done, you can begin approaching people that have a similar audience. But don’t just start sending query ...

Developing a strong networking system with reliable contacts is the key to any marketing plan – yet one of the most difficult and time consuming tasks that an author will face. While it is true that a contact list can take years to develop, if done correctly you will have a team of individuals across the globe who are hungry for news about you and who volunteer to share information about your work through their circles. How does one go about creating a contact list? First you must decide whom you wish to work with and that requires much thought on key words to use in your searches and feeling out the industry to see where your work fits in. Once you have these initial steps done, you can begin approaching people that have a similar audience. But don’t just start sending query letters in a willy-nilly fashion. Really think about how this particular outlet could help you, who their audience is and how you can provide interesting tools or material for them. This will ge...

The Research-scary statistics Rosemary J Osborne, our featured guest of the day, is editor at The Writing Shed: http://www.thewritingshed.com.au where she focusus on ensuring each document shines and is not only error-free, but says exactly what you want it to say. Today, Rosemary shares here thoughts on communication stats. The majority of email senders and email receivers believe that their email information is interpreted correctly. In fact, only half of emails received are interpreted correctly and half of email recipients have a lot of trouble interpreting emotion in emails. There is a suggestion that this overconfidence in emails links to a difficulty detaching oneself from your own environment. This theory is supported by the rapid emergence of social media where the communication is fast, "off the cuff" and not always thoughtful. Furthermore, three quarters of email is opened within 6 seconds of its arrival in the Inbox and there is a signi...