Skip to main content

Posts

Showing posts from June 18, 2026

A Word From The Authors

A Word From The Authors ©  Brummet Media Group Several years ago I was a guest on  Tina LaLonde's YouTube Channel  but recently I was inspired to listen to it again.  If you would like to access the full interview on  Tina LaLonde's YouTube Channe l  click on the link below.    https://www.youtube.com/watch?v=yZegqZYun7c “ Purple Snowflake Marketing comes from the concept of 'h ow am I going to stand out?' You do that by shining like a purple  snowflake among a snowstorm of your peers. We want to be that shiny purple  snowflake and there's a lot of ways of going about doing that! Let’s use the example of advertising in a magazine using the Purple Snowflake Marketing technique: I'm going to put an ad in a magazine I'm going to research that Magazine first of all I'm going to make sure that their circulation is highly targeted to my topic so I'm not wasting money I'm also  going to be talking to the magazine about what kind of  ...