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Showing posts from February 16, 2014

Social Networking Tips

If used correctly social networking sites can be a phenomenal way of building name recognition and maintaining contact with potential readers, customers or clients across the planet… if used incorrectly it can be a huge waste of time. The first thing to understand is that there are probably 100 or more social networking sites out there and each will have a specific type of user, a unique genre or topic, and each will use different formats that members can explore. As such, being on several sites can be a very savvy endeavor.  Wherever you decide to become a member of, it is important to avoid using the sites to talk about yourself, and how great you or your business or book is. Only about 10% of your posts should be marketing posts, 10-20% can be announcements such as your upcoming media appearance, but the rest should be geared to developing ongoing networking relationships with your contacts. Try posting tips or quotes and resources that your targeted ...