Brummet's Conscious Blog

-- World of Writing --  Stephanie Barko, a literary publicist, has a wide array of clients ranging from  traditional publishers and their authors, small presses, and independently published nonfiction authors to historical novelists.  Stephanie’s PR agency was recently voted Best Resource in the 2015 Small Business Book Awards . Since its inception in 2005, Stephanie has moderated a nonfiction book group that was featured on BookBrowse and has hosted nationally bestselling authors.This fall she is launching an app called DIY Book Platform that guides authors to create their very own unique book platform. In 2014, Stephanie was profiled by both Environmental Defense Fund and National Audubon Society for her commitment to the earth. Today she joins us from her office in Austin, Texas (US) to some thoughts on marketing. Be sure to check out the links in this interview below:   Q: Did you take any writing classes?  A: B...

 * Today's article was written by Kim Staflund author of How to Publish a Bestselling Book. Her company, Polished Publishing Group (PPG), is a professional book publisher dedicated to serving serious-minded authors around the world. With gift-giving season fast approaching, here are some tips on how to market your book and interact with your audience at craft sales. Think through the theme for your book and use it to create an enticing display table. Even if the book isn't overtly crafty, it can do well at a craft sale as long as you make the benefits of reading the book clear to attendees. Remember, even if attendees don't have a particular interest, they may be shopping for someone who does! Don't be afraid to show off your book's niche. Brand your display as much as possible. Match colors to your logo. If you can, come up with a theme for the table that relates to your book. Add a few toys for a childr...

Today’s article was submitted our way by William Yatscoff – Marketing Manager for Bookkus Publishing an independent publisher based in Canada focusing on eBooks and paperbacks selling via online stores and independent bookstores. He has experience working with several start-ups and focuses most of his energy on marketing and the Bookkus community. William prides himself on his ability to create solutions from nothing and does not understand the word ‘impossible’. His avid love for reading and his desire to improve the publishing industry were clear reasons for Bookkus to begin. William’s article will give us an overview of the past, present, and future of book reviewing, and will discuss how the quantity, quality, and integrity of reviews have affected the industry. The World of Book Reviewing Past – Challenges of Becoming a Book Reviewer Before the mass use of the Internet, the doors to book reviewing were harder than ever to open and book revie...