Brummet's Conscious Blog

* Today we have the honor of featuring some very helpful lifeskills and business building skill tips from Donna J Thomas. The article was a bit longer than we normally publish so I have split it into two sections. Today is part 2... Find Part 1 via August 6th's post .  Can You Hear Me Now? 6 Ways to Listen to Clients 4. Listen for Buying Triggers You have probably heard that we base our buying decisions on emotion. Stirring up emotions may make people want what you offer. But most people are smart enough to not make a purely emotional decision, especially when it comes to their health or their money! You also need to appeal to their need and their logic. Make sure your marketing message will trigger an emotional response, a desire, a want. The emotional response then activates a reaction of need. Then complete your marketing message with a logical, compelling reason to buy your offer. As humans, we're ...

* Today we have the honor of featuring some very helpful lifeskills and business building skill tips from Donna J Thomas. The article was a bit longer than we normally publish so I have split it into two sections. Today is part 1... I'll publish the second half on August 9th .  Can You Hear Me Now? 6 Ways to Listen to Clients The primary purpose of any business is to make money. In fact, the definition of business is "exchanging goods or services for money." In most cases, revenue depends on customers or clients. The foundation for your successful enduring business is a long-term two-way relationship with your clients.  To foster this crucial relationship, you need to do only 2 things: (1) Listen for your clients' problem. What is their biggest need, pain or challenge that relates to your work? (2) Solve their problem. Respond to their need and help them do, be, get or keep it. Whether you attune to your cli...

 -- Quote of the Day -- “ We all have great things to offer and just because we have something different to offer doesn’t mean that there is something wrong with either one of us. …The assessment system that I use is DISC. The letter ‘D’ represents the ‘dominate’ type: and these are people that are outgoing, they are interested in getting things done, they are task oriented, they are bottom line communicators; so they get more done than any other personality type. They are great multi-taskers, they are go-getters, dogmatic, diligent and dynamic. They’re basic needs… are that they want choices, challenge and control. …The ‘I’ stands for ‘inspiring’ who are also outgoing, but they instead of being task oriented they are people oriented. They love to be the life of the party, they are optimistic, are good at motivating and persuading. Their needs are approval and recognition. …The ‘S’ stands for ‘supportive’; they are more reserved, but are interested in people. They a...

-- Conscious Discussions Talk Radio --  We have as our special guest today: Anthonette Klinkerman, CEO – Chief Etiquette Officer – of Colorado, USA. Anthonette has taught middle school Language Arts and at a community college, and now teaches at an alternative high school.  She entered the public speaking circuit in 2009, which she actively continues today, and since then, she authored a book: Courtesy Bootcamp – A Not-So-Gentle Reminder To Live By The Golden Rule. It is her belief that we can all learn how to revive those common courtesies that are becoming all too uncommon. She will be sharing some common courtesy reminders that will help make our lives, as well as the lives of others around us, easier.  Live: 10-11 AM (pacific) Join us live and drop in the chat room while you are there -- or access the archived discussion at your convenience later on: http://www.blogtalkradio.com/consciousdiscussion...

Developing a strong networking system with reliable contacts is the key to any marketing plan – yet one of the most difficult and time consuming tasks that an author will face. While it is true that a contact list can take years to develop, if done correctly you will have a team of individuals across the globe who are hungry for news about you and who volunteer to share information about your work through their circles. How does one go about creating a contact list? First you must decide whom you wish to work with and that requires much thought on key words to use in your searches and feeling out the industry to see where your work fits in. Once you have these initial steps done, you can begin approaching people that have a similar audience. But don’t just start sending query letters in a willy-nilly fashion. Really think about how this particular outlet could help you, who their audience is and how you can provide interesting tools or material for them. This will ge...

Author Margaret Ross, an education and workplace relationship expert and President of the Kamaron Institute, is our special featured guest today. Margaret is an award winning business consultant, expert communications strategist and management consultant. Her business, The Kamaron Institute, Inc.,  provides proactive, solution-oriented business management consulting, executive training, and custom research programs that produce measurable outcomes that increase productivity and profit. Find her at: http://kamaron.org How To Keep Customers Coming Back In Four Steps   In this competitive economy, customer loyalty (retention) is a necessity to keep your business growing. So how to you keep your customers and keep them coming back?   During my two decades as a business marketing strategist, I’ve observed that top performing companies focus on attracting and keeping customers. Why? Loyal customers provide greater profitability. Profits are...