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Understanding Business Basics (part 4)

This is the fourth and final installment in this particular series of articles.  Earlier in August I was inspired to create a 4 part article series offering thought-provoking steps to developing your business and creating an effective marketing plan. This series is, in fact, based on the first section of the Purple Snowflake Marketing book of ours - I'll share more info about the book at the end of this piece.  Today I'll be sharing a few more homework assignments for you to continue this journey.  Extra Homework Assignment #1: Schedule a one-hour session per week and use that time to begin scrolling through the Brummet's Conscious Blog archives to find interviews with entrepreneurs, marketing experts, authors, poets, bloggers, podcast hosts, publishers, agents ...and many others. Each interview will offer insight, resources, advice, tips that could benefit you.   Might as well learn from the experts, right? For those involved in the writing industry, look for ...

Poetry Time

This next poem is excerpted from page 26 of the book  Rhythm & Rhyme   which you can find on Amazon, as part of the  Playing In The Sandbox Of Words , poetry book series: https://www.amazon.com/dp/B09YMCRVZ3 Rooted in this Life When it comes to roots I feel I have none… For what roots have I? A mix of mostly unknown European ancestry. A family of loners Misfits are they and I. A look around my home Reveals a close relationship with nature And native roots, a tribal theme Appropriately enough – of unknown origin Favoring purple, deep reds,  greens, brown and blue All colors of nature… What roots have I? * Written in December ’08 during another quiet moment where I look at the contradiction of wanting roots and being scared of having something to lose, of wanting to create a home that reflects myself without out knowing what that might be.  © Lillian Brummet;   Rhythm & Rhyme ~~~   Discover the Brummet's Books on Amazon :  https://...

Recommended Resources

The Recommended Resources series has been published on this blog since we transferred it from the Brummet's Muse biweekly newsletter that ran for 6 years or so. When we closed it down, we decided that the resources were just too amazing not to continue. I have the pleasure of sharing some great resources which can include - positive impact organizations and events, citizen science projects and links to helpful articles. Feel free to check out their websites, and perhaps send them a note of appreciation for what they do. It would, of course, be fantastic if you see a way to network with them or get involved some how, or possibly share their information with your networks. Play On : The first Play On! street hockey tournament was held in Halifax in 2003. Since that time, a total of 179 Play On! events have been held in 41 communities, involving over 2 million participants, spectators, volunteers, and officials. https://www.playon.ca NWST Charitable Foundation has a goal to plant as...

Quote of the day

"Bats drink on the wing, like swallows, by sipping the surface, as they play over pools and streams."  ~ Gilbert Whi te ~~~ Find the Brummet's Books @: https://www.amazon.com/stores/author/B0845RLK1X Find Them Online via: https://taplink.cc/brummet https://linktr.ee/LillianBrummet ~~~

Protecting Birds

I received a note from the Bird Life International organizations ( BirdLife.org ) with some great news to share.  This organization addresses numerous threats to birds from night lighting and migration to habitat creation and preservation. They also work with those that fight the illegal transport, trapping and selling trades - like the BirdLife Cyprus organization. According to their statistics show that since 2002 they reduced the illegal trade industries by 2 million birds annually for several years in a row.  By 2021 the trade was down to 604,000 birds and then we saw that halved in the last year -  This means the trade was decreased by 50% since 2021. 50% !!!! in one year.... that really is an impressive result.  345,000 illegal birds, however, is still too many to ignore and so their work continues.  This is of course as a result of decades of hard work by numerous organizations and individuals collaborating their efforts and educating the public.  C...

Greater Return On Queries

Attain Greater Returns On Queries One of the hardest things for entrepreneurs is getting the word out about their work. Marketing is by far the greatest challenge we all face and we are constantly looking for different ways of going about it. Getting media exposure is a huge part of this, but how does your query stand out among the snowstorm of other communications that they receive? Have drafts written for various types of communications that you commonly have going on to save time, but avoid sending the draft letter without editing it first. You can tweak these drafts to target the person you are connecting with. If you are not getting responses from the queries than it is likely the query itself that needs work. After reworking the query, be sure to tweak it for each podcast, blog or magazine contact.  Visit Amazon to find this, and other books, by the Brummets The worst thing one can do when querying members of the media is to communicate in such a way that it basically reads: ...

Referrals & Recommendations

Feeling blessed to have 25+ recommendations and referrals over on Alignable (  https://www.alignable.com/creston-bc/brummet-media-group  )   Including this one from writer/editor Theron Montgomery: " Excellent association and outreach. " ~~~ Find the Brummet's Books @: https://www.amazon.com/stores/author/B0845RLK1X Find Them Online via: https://taplink.cc/brummet https://linktr.ee/LillianBrummet ~~~